Alight Minds

Simplifying Social Media Marketing for Businesses

social media marketing

Get Started Self-isolation could be saving lives during the COVID-19 pandemic. However, it does have a chokehold on the sales and growth of businesses. If salespersons cannot meet face-to-face, they lose a valuable source of potential customers. This elevates the importance of the remaining ways through which they can reach their target audience. It’s no […]

About Coronavirus: Meet your New Doctors | AI/ML Technology

machine learning

Surprisingly, AI/ML Technology could have prevented the Coronavirus from turning into a full-blown pandemic. Unsurprisingly, when the mysterious virus did knock before it arrived; we just weren’t paying attention! While doctors diagnose contagious diseases, AI can detect an epidemic’s warning signs much earlier. Thus, programmers who may be sitting thousands of miles away can indicate […]

5 Not-So Positive Truths about the Ensuing Digital Transformation in 2020

Digital Transformation

Is your organization already on the digital transformation wagon? Did you spend the better part of last year planning for it? You may not see it, but the five obstacles we mention below may slow your progress. A version or other of these issues plagues most companies. Alight Minds suggests solutions you can use to […]

Some Trends in Digital Marketing in 2020 | Digital Marketing| Alight Minds

digital marketing trends

The previous year kept the marketers busy. On the one hand, the marketers had to contend with all the new tech from their field flooding the market. On the other, they also needed to pay attention to digital marketing predictions for 2020. Now that the new year is already a month-old, the latter job takes […]

9 Web Development Essentials to Consider Before you Hire

web development essentials

Looking for a web development company that fulfills all the requirements of your business can be a challenging task. Apparently, many agencies may look the same, and some even claim they deliver the same services. But only when you dig deeper can you know the real value of a web development company‘s capabilities. As you […]

Finding a Logo Design Agency for the Ultimate Logo in 2020!

logo design agency

You’ll find evidence of the work of many a logo design agency in your surroundings. In fact, you can spotvarious logos every day without much effort. They are scattered everywhere you go. But logos aren’t just a symbol for brands; they are full of meaning. They communicate and reflect a company’s values. Or, at least, […]

Mobile App Development: Getting a Billion Users in 2020

mobile app development

These days, companies can use a mobile app as a means of self-extension for increased reach to business audiences. Their clients are increasingly leaning towards mobile apps. Two of the most popular and wide-reaching platforms for mobile apps are iOS and Android.  While iOS has its own customer base, Android is winning with a market […]

Digital Transformation: Best, Emerging Trends for 2020!

digital transformation trends

Business leaders await in anticipation for the predictions about digital transformation for 2020. They will illuminate the path enterprises will take towards the rise of the digital economy. Digital transformation is a phenomenon that has created extensive changes in the major sectors across the globe. Since we rely on technology to such a large extent, […]

Artificial Intelligence and Digital Business Transformation in 2020!

artificial intelligence

Artificial Intelligence has become an essential part of our routine life, whether it is personal, professional or social. In fact, from military or healthcare to legacy businesses to digital businesses or their transformation, AI is used in almost all sectors to get accurate results and reduce human effort. We are living in an age that […]

Social Media in 2020! Role of Social Media in 2019!

role of social media

Social media was introduced as a tool for entertainment. Now, it penetrates almost all the aspects of our daily lives. There may be many advantages and disadvantages of social media. But there is no doubt it has an enormous impact on our world and recent events. In this article, we’ll be discussing its importance in […]